Low-fat sausages from Northern Irish producer
Northern Irish healthy eating company Slender Choice has launched a range of low-fat sausages for weight conscious consumers.
After joining forces with Karro Food Group in May 2015 to produce
the sausages at its Cookstown plant in county Tyrone, husband and
wife team Karen and Frank Daly from Slender Choice now act as
business development manager health and wellness and sales manager, respectively, for Karro.
Under the brand War on Weight (WOW), Slender Choice and Karro
recently launched its range of low-fat sausages to Spar/Eurospar NI, Nisa and Costcutter in Northern Ireland with plans for the products to be rolled out in Ireland's Dunnes Stores.
The WOW range has been available at McGee's butchers in Asda since
October. Asda is also planning to extend its McGee's outlet to
stores in Britain.
Karen Daly became passionate about healthy eating after losing over four stone. Alongside her husband, she was inspired to get involved with the industry after she experienced difficulty in finding low-
fat sausages in Ireland.
"Our mission is to create nutritious and delicious foods to make
healthy eating easier and tastier than ever," she says.
WOW's low-fat sausages are currently available in original pork, andpork, sweet chilli and garlic varieties, with more in the pipeline.
She adds that the products adhered to all regulations and were
certified independently to be both low in fat and gluten-free.
"I know our products make it easier for people to stick to their
healthy eating plans and I will provide as much help and support as I can along the way." she says.
After joining forces with Karro Food Group in May 2015 to produce
the sausages at its Cookstown plant in county Tyrone, husband and
wife team Karen and Frank Daly from Slender Choice now act as
business development manager health and wellness and sales manager, respectively, for Karro.
Under the brand War on Weight (WOW), Slender Choice and Karro
recently launched its range of low-fat sausages to Spar/Eurospar NI, Nisa and Costcutter in Northern Ireland with plans for the products to be rolled out in Ireland's Dunnes Stores.
The WOW range has been available at McGee's butchers in Asda since
October. Asda is also planning to extend its McGee's outlet to
stores in Britain.
Karen Daly became passionate about healthy eating after losing over four stone. Alongside her husband, she was inspired to get involved with the industry after she experienced difficulty in finding low-
fat sausages in Ireland.
"Our mission is to create nutritious and delicious foods to make
healthy eating easier and tastier than ever," she says.
WOW's low-fat sausages are currently available in original pork, andpork, sweet chilli and garlic varieties, with more in the pipeline.
She adds that the products adhered to all regulations and were
certified independently to be both low in fat and gluten-free.
"I know our products make it easier for people to stick to their
healthy eating plans and I will provide as much help and support as I can along the way." she says.