
Mexican Burgers for Asda from UMI Foods in Northern Ireland
UMI Foods in Northern Ireland has developed another vegetarian burger, a Mexican Spicy Bean Burger, for ASDA's Chilled Ready Meals Vegetarian Category in stores in Britain.
Inspired by Mexican flavours, the seasoned vegetarian burgers made with Chipotle chilli rub with roasted sweet potato and red peppers are a delicious and quick option for all consumers, not just those on a vegetarian diet.
UMI Foods is based at Armagh in Northern Ireland.
Similar to the mushroom and spinach burgers launched back in June, the new burgers also take just 25 minutes to cook from chilled, with the option also to freeze the packs and cook from frozen if desired.
Each burger is only 255 calories, with no artificial colours, flavours or hydrogenated fats making them the ideal choice for consumers looking for a healthier alternative without compromising on taste!
UMI's assistant product development manager Victoria Cartmill, commenting on the latest launch, says: "We're excited to see market response to our new Mexican spicy bean burgers with ASDA.
"Working in close partnership with ASDA, we are delighted to see how quickly they have responded as a multiple retailer to the needs of the marketplace with exciting and innovative new product development. Endorsed by the Vegetarian Society, we are hopeful that this latest launch will be highly popular among consumers of all diet persuasions."
The two- pack Mexican Spicy Bean Burgers are now available in ASDA stores in Britain, with an RRP of just £2.00 and can be found in the Ready Meals aisle.